The Frankfurt Motor Show (Internationale Automobilausstellung – IAA) is set to begin in just a few days. Next to the Geneva Motor Show, the IAA is the most important motor show worldwide. Numerous vehicle manufacturers and suppliers use this industry gathering as an opportunity to introduce new innovations and annual highlights to the public. The motor show is of course also a media event, attended by television, print and online media representatives.
In preparation for the IAA, MANN+HUMMEL employees have uncovered various press reports on this topic. Here’s an overview:
Automotive News Europe has a special “Frankfurt Motor Show” page with numerous articles about the show and introductions to, for example, Jaguar’s new C-X17 concept:
The British broadcaster BBC also has information about this subject and features a photo gallery and articles detailing the highlights of the “Frankfurt Motor Show”:
The “Chicago Tribune” features a preview article about the IAA, which pays special attention to the different models that are of particular interest to the American market.
Are you also intending to visit the Frankfurt Motor Show? If so, these articles will help you get informed and give you valuable information about important highlights.
MANN+HUMMEL can be found in the usual place, Hall 8, Stand F2.0. We are already looking forward to seeing you there!